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Be water. Go up.
Mountaineer and Shiva devotee. Bruce Lee said be water — I add: be water that finds its way uphill. The mountains aren't a hobby, they're a metaphor. When the path is unclear, you go up anyway. That applies to design, to life, to everything worth doing.
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Never stop being curious.
Jack Ma wrote Never Grow Up. I agree. The day you stop being curious is the day you stop designing well. I swim, do martial arts, practice theatre, play guitar, grow plants, and send handwritten postcards — not as hobbies, but as ways of staying alive to the world.
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Project Wolverine — discipline as design.
Since May 2026 I'm on a 6-month physical transformation. ACL tears, flat feet, a fractured thumb — the constraints make the solution more interesting. Nothing breaks the system. Life events bend it, never break it. Adapt and overcome. Same approach, whether it's a redesign or a recovery.
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Good intent. Best logic. Best for business.
That's the philosophy in its entirety. I don't do things to impress. I do them because they're right. The Belayer holds the rope so others can climb safely. I got into design because connecting with people through it felt like a blank cheque of learning. That's still true.